{"id":36895,"date":"2023-10-13T15:00:17","date_gmt":"2023-10-13T14:00:17","guid":{"rendered":"https:\/\/www.xtremeservers.com\/blog\/its-official-microsoft-has-bought-activision-blizzard-for-69-billion\/"},"modified":"2023-10-13T15:00:17","modified_gmt":"2023-10-13T14:00:17","slug":"its-official-microsoft-has-bought-activision-blizzard-for-69-billion","status":"publish","type":"post","link":"https:\/\/www.xtremeservers.com\/blog\/its-official-microsoft-has-bought-activision-blizzard-for-69-billion\/","title":{"rendered":"It’s Official: Microsoft Has Bought Activision Blizzard for $69 Billion"},"content":{"rendered":"
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UPDATE:<\/strong> Microsoft has announced its $69 billion purchase of Activision Blizzard, bringing Call of Duty and more into the Xbox fold.<\/p>\n

<\/section>\n

In a post on Xbox Wire<\/a>, Xbox boss Phil Spencer said work has now begun bringing Activision Blizzard games to Game Pass, although he stopped short of namechecking any titles. “Today we start the work to bring beloved Activision, Blizzard, and King franchises to Game Pass and other platforms. We\u2019ll share more about when you can expect to play in the coming months. We know you\u2019re excited \u2013 and we are too.”<\/p>\n

Spencer also delivered a message to existing players of Activision Blizzard games, suggesting multiplatform support will continue. “For the millions of fans who love Activision, Blizzard, and King games, we want you to know that today is a good day to play,” he said. “You are the heart and soul of these franchises, and we are honored to have you as part of our community. Whether you play on Xbox, PlayStation, Nintendo, PC or mobile, you are welcome here \u2013 and will remain welcome, even if Xbox isn\u2019t where you play your favorite franchise. Because when everyone plays, we all win. We believe our news today will unlock a world of possibilities for more ways to play. Thank you for the ongoing support. We have so much more to come in the months ahead \u2013 I\u2019m excited for the future and cannot wait to share it with you.”<\/p>\n

Microsoft published a trailer, below, announcing the deal.<\/p>\n

<\/section>\n
<\/section>\n

ORIGINAL STORY:<\/strong> Microsoft\u2019s long-running pursuit of Activision Blizzard looks set to end today after the UK finally cleared the deal and stock in the Call of Duty maker was halted.<\/p>\n

In April, the UK\u2019s Competition and Markets Authority (CMA) blocked the acquisition<\/a>, citing competition concerns around cloud gaming. Since then, Microsoft has defeated the U.S.\u2019s Federal Trade Commission (FTC) in court<\/a>, obtained approval from key regulator the European Commission<\/a>, and secured an agreement with console rival Sony for the provision of Activision games on PlayStation for a decade<\/a>.<\/p>\n

In August, Microsoft submitted a new Activision Blizzard deal for review to the CMA that involves selling off Activision\u2019s cloud gaming rights to Assassin’s Creed maker Ubisoft, which would be free to port cloud versions of Activision Blizzard games to any platform.<\/p>\n

Now, the CMA has cleared the tweaked $69 billion deal \u2014 the largest in video game history \u2014 and paved the way for Microsoft to buy Activision. The CMA framed its decision as a victory for the preservation of competitive prices and better services in cloud gaming. \u201cIn August this year Microsoft made a concession that would see Ubisoft, instead of Microsoft, buy Activision\u2019s cloud gaming rights,\u201d the CMA said. \u201cThis new deal will put the cloud streaming rights (outside the EEA) for all of Activision\u2019s PC and console content produced over the next 15 years in the hands of a strong and independent competitor with ambitious plans to offer new ways of accessing that content.<\/p>\n

<\/section>\n

\u201cThe new deal will stop Microsoft from locking up competition in cloud gaming as this market takes off, preserving competitive prices and services for UK cloud gaming customers. It will allow Ubisoft to offer Activision\u2019s content under any business model, including through multigame subscription services. It will also help to ensure that cloud gaming providers will be able to use non-Windows operating systems for Activision content, reducing costs and increasing efficiency.\u201d<\/p>\n

Brad Smith, Vice Chair and President, Microsoft, said: \u201cWe\u2019re grateful for the CMA\u2019s thorough review and decision today. We have now crossed the final regulatory hurdle to close this acquisition, which we believe will benefit players and the gaming industry worldwide.<\/p>\n

Meanwhile, trading in shares in Activision Blizzard were halted<\/a> alongside the alert \u201cnews pending\u201d, suggesting the deal is set to close imminently.<\/p>\n

Activision Blizzard boss Bobby Kotick emailed staff to hail the news. “We now have all regulatory approvals necessary to close and we look forward to bringing joy and connection to even more players around the world,” Kotick said.<\/p>\n

“Our board chair Brian Kelly and I are incredibly proud of all of you and your accomplishments over the last four decades. We\u2019re excited for our next chapter together with Microsoft and the endless possibilities it creates for you and for our players.”<\/p>\n

<\/section>\n

When the deal closes, Microsoft will own the likes of Call of Duty, World of Warcraft, and Candy Crush. Xbox is expected to add many of Activision Blizzard\u2019s games into its subscription service, Game Pass, although Call of Duty Modern Warfare 3 and Diablo 4 will be held back until next year<\/a>.<\/p>\n

However, the FTC is soldiering on with its attempt to unravel the deal, despite losing its high-profile court case in the summer. The FTC is waiting for a decision on its trial verdict appeal before moving forward with its own in-house trial, although both will come after Microsoft seals the deal.<\/p>\n

And in a new development, the FTC filed a submission<\/a> to re-open discovery in order to gain more information on Microsoft\u2019s cloud gaming divestiture deal with Ubisoft, and its deal with Sony to ensure Call of Duty remains on PlayStation consoles.<\/p>\n

<\/section>\n

Wesley is the UK News Editor for IGN. Find him on Twitter at @wyp100. You can reach Wesley at wesley_yinpoole@ign.com or confidentially at wyp100@proton.me.<\/em><\/p>\n<\/section>\n<\/div>\n

Go to Source (IGN.com)<\/a><\/p>\n

All content and images belong to their respected owners. This article is aggregated for informational purposes only with full credit to the source.<\/p>\n","protected":false},"excerpt":{"rendered":"

UPDATE: Microsoft has announced its $69 billion purchase of Activision Blizzard, bringing Call of Duty and more into the Xbox fold. In a post on Xbox Wire, Xbox boss Phil Spencer said work has now begun bringing Activision Blizzard games to Game Pass, although he stopped short of namechecking any titles. “Today we start the<\/p>\n","protected":false},"author":3,"featured_media":36896,"comment_status":"registered_only","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,9],"tags":[1611,326,7456,735,2215,76,77,325,13,30,15,1475,520,18],"class_list":["post-36895","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ps4","category-reviews","tag-activision","tag-announced","tag-billion","tag-blizzard","tag-bringing","tag-call","tag-duty","tag-microsoft","tag-nintendo","tag-pc","tag-playstation","tag-purchase","tag-update","tag-xbox"],"yoast_head":"\nIt's Official: Microsoft Has Bought Activision Blizzard for $69 Billion | Xtreme Servers<\/title>\n<meta name=\"description\" content=\"View It's Official: Microsoft Has Bought Activision Blizzard for $69 Billion for free, here on XtremeServers. 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